ROI·DNA

👥 51-100AdvertisingSearch EngineSEOEmail MarketingBrand MarketingAnalyticsSocial Media💼 Private Company
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ROI·DNA: Accelerating B2B Revenue Through Data-Driven Digital Marketing ROI·DNA is a leading full-service digital marketing agency specializing in Account-Based Marketing (ABM) for Fortune 500 companies and high-growth B2B clients. We deliver deep, functional solutions built on incisive expertise across digital strategy, analytics, and marketing execution. Our work has driven over $12B in revenue for clients like Salesforce, AWS, and Demandbase, showcasing our ability to deliver measurable results and lasting impact. Our tech-forward approach leverages a robust stack including Google Tag Manager, Google Analytics, various digital advertising platforms (Google Ads, Facebook Ads), and Content Delivery Networks. We maintain a strong focus on data-driven decision-making and utilize advanced analytics to optimize campaigns and achieve client KPIs. We offer a fully remote work environment that fosters collaboration and innovation. Our culture values a people-first approach, promoting inclusion, respect, and a supportive work environment—we are a 'zero-assholes-allowed' company. Founded in 2009 and now part of the Hotwire Global and Enero Group family, ROI·DNA boasts a team of 51-100 skilled professionals. We pride ourselves on providing a wealth of opportunities for professional development and growth, complemented by competitive compensation and benefits. Our commitment to excellence and innovation positions us at the forefront of the digital marketing landscape, making us an ideal workplace for driven and passionate marketers. We offer a compelling blend of challenging projects, cutting-edge technology, and a supportive team dedicated to both individual and collective success. Join our team and help us shape the future of B2B digital marketing!

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📍 US

🧭 Full-Time

💸 67000.0 - 85000.0 USD per year

🔍 Digital marketing

  • 2+ years of agency or in-house business development experience within a business development team in communications or marketing, or in a procurement team at a technology brand focusing on comms, marketing, or ad industry.
  • Proven business development or procurement experience.
  • Exceptional self and team management skills and an ability to work with teams in countries around the world.
  • Strong organizational skills, time management, and keen attention to detail.
  • Excellent and succinct copywriting in English, other languages a plus.
  • Proficiency in Google Slides, Sheets, and Docs.
  • Experience with Salesforce or other lead gen systems is a plus.

  • Managing the lead capture process in Salesforce by qualifying and prioritizing opportunities.
  • Representing the agency as the first point of contact for prospective clients; understanding their needs and objectives and presenting this back to the Growth leads.
  • Updating and maintaining Pipeline trackers in our primary system (Salesforce).
  • Managing detailed prospective Requests for Information (RFIs) and Requests for Procurement (RFP), working with senior leads to collate all information and tailoring/adding additional insights where appropriate.
  • Developing pitch presentation materials such as decks, handouts, and relevant supporting documents or materials.
  • Conducting background research and insights for pitches and new business opportunities.
  • Managing logistics for pitches including workback timelines, arranging travel (if needed) and ensuring that all supporting materials and people are prepared.
  • Maintaining Salesforce data and providing reports and insights aligned to key metrics.
  • Building strong and collaborative relationships with Client Services, Strategy, Growth, and other internal teams.
  • Supporting SVP of Growth and Client Services with lead follow-up and tracking.
  • Working closely with the Head of Marketing to capture and build new case studies, and awards information.
  • Partnering with the creative team to update Google Slide templates with refreshed information requested in RFPs.

Business DevelopmentData AnalysisSalesforceLead Generation

Posted 10 days ago
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🔥 Associate Account Manager
Posted about 2 months ago

🧭 Full-Time

💸 55000.0 - 70000.0 USD per year

🔍 Digital marketing

  • 1-3 years of account management, client management, or related experience.
  • Advanced knowledge of digital marketing concepts.
  • At least 1 year of experience in an agency environment.
  • Experience in at least two areas: digital advertising, SEO, analytics, UX/creative, and web development.
  • Strong communication skills, both written and verbal.
  • Proficiency with advertising platforms such as Google Ads and Facebook Ads is a plus.

  • Help manage and nurture relationships with a portfolio of clients, owning some projects and supporting others.
  • Assist with managing client expectations and providing clients with excellent service and support.
  • Oversee the planning, execution, and delivery of various projects.
  • Utilize project management tools to track progress and delivery.
  • Collaborate with internal teams to deliver results and identify growth opportunities.
  • Communicate progress and track key account metrics.

Problem Solving

Posted about 2 months ago
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