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Email Marketing Specialist

Posted 2024-11-07

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💎 Seniority level: Previous experience with email marketing campaigns

📍 Location: Argentina, Colombia, Peru

🏢 Company: Jalasoft👥 1001-5000Software EngineeringSoftware

🗣️ Languages: English

⏳ Experience: Previous experience with email marketing campaigns

🪄 Skills: Artificial IntelligenceData AnalysisData analysisCommunication SkillsAnalytical SkillsCollaborationAttention to detail

Requirements:
  • Advanced written English and intermediate oral English.
  • Proficiency in HubSpot as an email marketing tool.
  • Previous experience with email marketing campaigns focused on lead generation and nurturing.
  • Ability to analyze data and make data-driven decisions.
  • Knowledge of prospecting tools such as 6Sense or Apollo is a nice-to-have.
  • Familiarity with email marketing trends and best practices is a plus.
  • Knowledge of AI for process improvement is desirable.
Responsibilities:
  • Design, plan, and execute effective email marketing campaigns aligned with lead acquisition and conversion goals.
  • Use HubSpot to manage, automate, and optimize email marketing campaigns.
  • Implement A/B testing and analyze results for optimization.
  • Collaborate with the sales team for nurturing strategies.
  • Create periodic reports of campaign performance and provide improvement recommendations.
  • Monitor and maintain an updated segmented contact database.
  • Ensure compliance with privacy and data protection regulations.
  • Conduct audits and implement continuous improvements in email workflows.
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