Director of Growth Marketing

View full description

Requirements:

• 8+ years of marketing experience, with at least 5 years in growth-focused roles.
• Proven success in B2B marketing, preferably in logistics, e-commerce, or a related industry.
• Hands-on experience with performance marketing and demand generation channels and tactics, including paid search, paid social, events, partnerships, and email marketing.
• Previous experience in a startup.
• Strategic thinker with an ability to execute and deliver results.
• Proficient in marketing analytics and attribution modeling.
• Exceptional written and verbal communication skills.
• Strong familiarity with HubSpot and SalesForce.
• Data-driven, collaborative, and results-oriented with a growth mindset.

Responsibilities:

• Develop and implement a data-driven growth marketing strategy to expand customer acquisition and market share in the logistics space.
• Oversee lead generation campaigns, nurture funnels, and account-based marketing initiatives to fuel the sales pipeline.
• Optimize paid and organic channels (e.g., Google Ads, LinkedIn, SEO) to drive ROI and measurable outcomes.
• Collaborate with sales, product, and customer success teams to align marketing initiatives with business objectives.
• Track, analyze, and report on campaign performance, leveraging insights to refine strategies.
• Build and mentor a high-performing growth marketing team, including managing agency partnerships.