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Head of Measurement, Identity & Attribution Product Management

Posted 4 days agoViewed

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šŸ’Ž Seniority level: Lead, 10+ years

šŸ“ Location: US, PT, ET

šŸ’ø Salary: 200000.0 - 220000.0 USD per year

šŸ” Industry: Connected TV Advertising

ā³ Experience: 10+ years

šŸŖ„ Skills: LeadershipAgileData AnalysisProduct ManagementMarket Research

Requirements:
  • Visionary Product Strategies with the ability to execute product strategies aligned with market needs.
  • Expertise in managing successful product lifecycles with over 8 years of senior-level product management experience.
  • Deep understanding of Connected TV Advertising technologies.
  • Strong problem-solving skills in the dynamic advertising landscape.
  • Skill in fostering collaboration among teams for seamless product execution.
  • Proficiency in utilizing data to inform product decisions.
Responsibilities:
  • Lead Product Strategy and Execution for tvScientific, focusing on advancing Connected TV Advertising through technology development.
  • Collaborate with engineering, design, and marketing teams to integrate state-of-the-art solutions into the advertising platform.
  • Conduct in-depth market research, analyzing trends and needs to inform product development.
  • Define product requirements and monitor key performance indicators for platform performance.
  • Lead agile development processes and stay updated on emerging technologies.
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šŸ“ US

šŸ§­ Full-Time

šŸ’ø 200000.0 - 220000.0 USD per year

šŸ” Connected TV Advertising

šŸ¢ Company: tvScientificšŸ‘„ 11-50šŸ’° $9,400,000 Convertible Note 11 months agoInternetAdvertising

  • Ability to develop and execute innovative product strategies aligned with market needs.
  • Demonstrated expertise in managing successful product lifecycles, with a minimum of 8 years of senior-level product management experience.
  • Deep understanding of Connected TV Advertising technologies and capability to communicate technical concepts.
  • Proven ability to solve product and business challenges within the Connected TV Advertising landscape.
  • Skill in fostering collaboration among teams for seamless product execution.
  • Proficiency in utilizing data to inform product decisions.
  • Contribution to industry thought leadership through publications and speaking engagements.

  • Lead Product Strategy and Execution for tvScientific, focusing on advancing Connected TV Advertising through technology development across Measurement, Attribution, Identity, Reporting & Audience Targeting.
  • Collaborate with cross-functional teams (engineering, design, marketing) to integrate new solutions into the Advertising platform.
  • Conduct in-depth market research on Streaming Advertising, analyzing trends to inform development of measurement and attribution technologies.
  • Define product requirements, specifications, and user stories focused on data-powered functionalities.
  • Establish and monitor KPIs for Connected TV Advertising, providing insights to optimize platform performance.
  • Lead agile development processes, ensuring effective communication during implementation of Data Products capabilities.
  • Stay updated on emerging technologies in Connected TV Advertising to maintain competitive edge.

LeadershipAgileProduct ManagementSCRUMStrategyCollaborationCompliance

Posted about 2 months ago
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