Senior Customer Marketing Manager - Localization - (Philadelphia, PA)

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Requirements:

• 5+ years of experience in lifecycle marketing, customer marketing, and/or digital customer programs in a global B2B SaaS environment.
• Proven experience managing localization and translation processes for marketing content, understanding market segmentation and customer journey mapping.
• Strong project management and organizational skills, with the ability to prioritize effectively and deliver high-quality work.
• Excellent copywriting and analytical skills, utilizing data-based decision-making.
• Cross-functional collaboration skills with strong listening and empathy.

Responsibilities:

• Run a customer lifecycle program with operational excellence, collaborating with teams to design and implement campaigns for international regions.
• Optimize current lifecycle journeys through experimentation and data analysis, ensuring cultural relevance and engagement.
• Measure campaign effectiveness using best-in-class reporting to continually enhance performance across regions.
• Develop a campaign roadmap based on customer insights and market trends, ensuring compliance in all markets.
• Champion Samsara’s cultural principles as the company scales.