Senior Customer Marketing Manager - Localization - (Los Angeles, CA)

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Requirements:

• 5+ years of experience in lifecycle marketing, customer marketing, and/or digital customer programs in a global B2B SaaS environment.
• Strong understanding of market segmentation, customer journey mapping, and campaign automation.
• Outstanding project management and organizational skills with an ability to prioritize effectively.
• Excellent copywriting and creative skill sets with the ability to deliver strong content.
• Fluent in English with strong written and verbal communication.

Responsibilities:

• Run a customer lifecycle program with operational excellence, collaborating with Customer Outcomes and Marketing Operations.
• Optimize current lifecycle journeys through experimentation and data, working with Regional Marketing Teams.
• Measure campaign and program effectiveness with Marketing Operations and Analytics for real-time insights.
• Develop lifecycle campaign roadmap based on regional insights, aligning campaigns with key objectives.
• Champion and embed Samsara’s cultural principles as the company scales globally.