Content Marketing Manager - Blogs, USA, Remote

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Requirements:

• Strong understanding of the non-profit sector, including trends, challenges, and opportunities in fundraising.
• Minimum of 5 years proven experience as a content writer, preferably for enterprise non-profits or B2B SaaS platforms.
• Excellent writing, editing, and proofreading skills.
• Familiarity with SEO best practices and tools such as Google Analytics and SEMRush.
• Ability to conduct in-depth research and distill complex information.
• Understanding of marketing automation and social media strategies for non-profits.
• Knowledge of content marketing strategies to engage target audiences.

Responsibilities:

• Develop, write, and edit original, high-quality blog posts tailored to the needs of non-profits.
• Conduct thorough research on non-profit fundraising, online donation platforms, and industry trends.
• Utilize internal data to create meaningful research and benchmarks for non-profits.
• Collaborate with the marketing team to align content with broader strategies.
• Support promotional tactics with relevant blogs and optimize content for SEO.
• Create a consistent publishing schedule and identify new content opportunities.
• Stay updated on industry news and report on content performance to leadership.