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Creative Strategist

Posted 2024-10-23

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💎 Seniority level: Middle, 2 years

📍 Location: GB

🔍 Industry: Digital advertising

🏢 Company: Public Nectar Ltd

🗣️ Languages: English

⏳ Experience: 2 years

🪄 Skills: LeadershipProject ManagementAdobe Creative SuiteAdobe IllustratorAdobe PhotoshopBusiness DevelopmentData AnalysisFigmaGraphic DesignProject CoordinationStrategyBehavioral economicsBehavioral scienceBusiness developmentContent creationData analysisProduct designCommunication SkillsAnalytical SkillsCollaboration

Requirements:
  • At least 2 years of experience in media buying/creative, preferably in an agency.
  • Strong expertise in creative reporting and storytelling metrics.
  • Experience in briefing creatives based on metrics and insights.
  • Ability to adopt and implement creative systems.
  • Strong detail orientation and project management capabilities.
  • Self-starter with problem-solving drive.
  • Excellent research, pattern recognition, and communication skills.
  • Understanding of human psychology related to buying behavior.
  • Leadership and team management experience is a bonus.
Responsibilities:
  • Developing performance-driven strategies for creatives based on data and insights.
  • Creating testing roadmaps aligned with client KPIs and audience research.
  • Researching client reviews and social platforms for key value propositions and customer pain points.
  • Developing messaging strategies from research findings.
  • Briefing designers on creative iterations and new concepts.
  • Collaborating with Paid Social Specialists and other creators for feedback and strategy optimization.
  • Managing multiple brand projects with attention to detail and deadlines.
  • Participating in team meetings and brainstorming sessions.
  • Staying updated on social media trends and content strategies.
  • Ensuring high-quality UGC content for client accounts.
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