- Build and deploy AI agents and automated workflows used daily by marketing teams, taking them from prototype to production.
- Automate campaign development in Braze using template-driven generation, reusable segmentation logic, product-level personalization, and pre-send QA.
- Write evaluation suites to assess agent output for brand voice, factual grounding, and tone, and to catch regressions.
- Maintain a version-controlled library of prompts, skills, and agent definitions as shared team infrastructure.
- Integrate marketing and product systems through APIs and MCP servers so agents can use GOAT data.
- Train marketing partners on the tools and workflows built.
- Track adoption and outcomes for shipped systems.
PythonGitRESTful APIs+1 more