Product Marketing Manager, Corporate Solutions (Remote)

Posted 2024-09-25

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💎 Seniority level: Manager, 5+ years

📍 Location: United States

💸 Salary: 112000 - 149000 USD per year

🔍 Industry: Food technology

🏢 Company: ezCater👥 251-500💰 $100.0m Series D on 2021-12-15Hospitality Marketplace Food and Beverage Catering

🗣️ Languages: English

⏳ Experience: 5+ years

🪄 Skills: LeadershipBusiness DevelopmentData AnalysisPeople ManagementCross-functional Team LeadershipStrategyBusiness developmentData analysisCommunication SkillsAnalytical SkillsCollaborationProblem SolvingAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communicationMultitasking

Requirements:

5+ years of experience in product marketing with proven GTM strategies.
Track record in successful product marketing for corporate B2B audiences.
Experience in collaboration with sales and marketing teams.
Strong understanding of the B2B sales cycle and market segmentation.
Hands-on experience with Demand Generation teams.
Proven ability to build and launch product marketing campaigns.
Creative and technical skills with an ability to communicate effectively.
Self-motivated with a proactive approach to problem-solving.
Demonstrated ability to lead projects and work independently.

Responsibilities:

Establish go-to-market strategy for Corporate Solutions products and services.
Develop and execute product marketing strategies driving awareness and market share.
Collaborate across teams to craft product messaging aligned with client needs.
Create sales collateral and training materials for sales enablement.
Conduct competitive analysis to inform product positioning.
Plan and execute marketing campaigns targeting corporate clients.
Define and refine Ideal Customer Profiles and buyer personas.
Monitor and report on product marketing efforts, using data for improvement.

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