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SEO Lead

Posted 2024-09-20

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💎 Seniority level: Lead, 6+ years

📍 Location: Poland

💸 Salary: 14,300 – 19,800 PLN gross/month

🔍 Industry: SaaS

🏢 Company: GetResponse👥 251-500EmailEmail MarketingSaaSMarketingInformation TechnologyMarketing AutomationWeb DesignSoftware

🗣️ Languages: English

⏳ Experience: 6+ years

🪄 Skills: LeadershipProject ManagementData AnalysisGoogle AnalyticsStrategyContent managementData analysisCollaboration

Requirements:
  • 6+ years of SEO experience, preferably in a SaaS environment.
  • Proven experience in Technical SEO (crawl/indexation/rendering optimization, mobile-friendly optimization, page speed optimization, structured data markup, domain migration).
  • Expertise in On-Page SEO (internal linking optimization, content management).
  • Proficiency in Off-Page SEO (domain profile management, outreach, brand reputation management).
  • Strong background in content strategy (content research, content management).
  • Experience in analytics and reporting (analytics, reporting management, organic performance growth).
  • Experience in strategy and planning (SEO market strategy, international SEO management, project management).
  • Familiarity with chatbot automation.
  • Experience in SEO knowledge development management.
  • Proficiency in expense management.
  • Excellent language skills and English fluency (at least C1 level).
  • Experience working with Google Search Console, Google Analytics 4, Ahrefs/similar, Google Looker, Chrome Developer Tools, Screaming Frog, OnCrawl, and other similar tools.
Responsibilities:
  • Developing and implementing comprehensive SEO strategies aligned with overall business goals.
  • Working closely with product, content, and marketing teams to optimize various aspects of the company's online presence.
  • Ensuring website architecture, performance, and crawlability meet best practices for search engine optimization.
  • Overseeing the creation and optimization of high-quality, relevant content that drives organic traffic and conversions.
  • Utilizing advanced analytics tools to measure SEO performance, identify trends, and make data-driven decisions.
  • Managing global SEO efforts, considering multi-language and multi-regional optimization strategies.
  • Monitoring competitors' SEO strategies and identifying opportunities for differentiation and improvement.
  • Managing and mentoring a team of SEO specialists, content creators, and analysts.
  • Keeping up-to-date with the latest SEO trends, algorithm updates, and industry best practices.
  • Aligning SEO efforts with paid search, social media, and other digital marketing initiatives.
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