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Demand Generation, Provider

Posted 15 days agoViewed

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💎 Seniority level: Director, 10+ years

📍 Location: United States

💸 Salary: 145000.0 - 180000.0 USD per year

🔍 Industry: Software Development

🏢 Company: Datavant👥 1001-5000💰 $40,000,000 Series B over 4 years agoBiopharmaClinical TrialsData IntegrationHealth CareSoftware

🗣️ Languages: English

⏳ Experience: 10+ years

🪄 Skills: Data AnalysisSalesforceGoogle AnalyticsCross-functional Team LeadershipCommunication SkillsAnalytical SkillsCollaborationAccount ManagementSales experienceMarketingLead GenerationStrategic thinkingDigital MarketingCRM

Requirements:
  • 10+ years of experience in health system demand generation, digital marketing, or growth marketing, with 5+ years in a leadership role
  • Proven success in building and scaling B2B marketing campaigns for complex enterprise products, ideally in the healthcare or technology sectors
  • Expertise in ABM strategies and tactics to engage high-value accounts
  • Proficiency in marketing automation tools, CRM platforms, and analytics tools (e.g., HubSpot, Salesforce, Google Analytics)
  • Strong analytical skills with the ability to translate data into actionable insights
  • Exceptional collaboration and communication skills, with experience working cross-functionally across Sales, Marketing, and Product teams
  • Creative problem-solver with a track record of driving innovation and delivering measurable results
  • Bachelor's degree in Marketing, Business, or a related field; MBA preferred
  • Self-starter
Responsibilities:
  • Develop a Demand Generation Strategy
  • Execute Integrated Campaigns
  • Apply Account-Based Marketing (ABM)
  • Collaborate Cross-Functionally
  • Leverage Marketing Technology
  • Develop and Deliver Content
  • Measure and Report
  • Support Sales Alignment
  • Innovate and Experiment
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