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Senior Regional Marketing Manager

Posted 4 days agoViewed

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💎 Seniority level: Senior, 5+ years

📍 Location: US

💸 Salary: 142450.0 - 178062.5 USD per year

🔍 Industry: B2B technology

⏳ Experience: 5+ years

🪄 Skills: Project ManagementData AnalysisSalesforce

Requirements:
  • 5+ years experience of regional event or field marketing experience within B2B technology.
  • Proven ability to partner effectively with sales teams, understanding the sales cycle.
  • Strong analytical skills to use data and metrics for decision making and optimizing campaigns.
  • Proficiency with Salesforce, project management tools, and marketing platforms like Marketo and Looker.
  • Exceptional project management abilities to manage multiple priorities on time and within budget.
Responsibilities:
  • Align with North America Regional Sales Directors, Account Executives, Account Based Marketing and Partner Marketing to develop marketing strategies and plans that achieve sales and marketing targets.
  • Lead and support the end-to-end management of events, including venue/platform selection, vendor management, branding, logistics, and reporting.
  • Collaborate with Account-Based Marketing to engage strategic accounts through events, direct mail, and digital campaigns.
  • Monitor key metrics including pipeline and MQL performance, adapt plans to meet objectives.
  • Continuously refine marketing programs to boost conversion and engagement.
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  • 5+ years experience in regional event or field marketing within B2B technology.
  • Proven capability to align marketing efforts with business goals by effectively partnering with sales teams.
  • Strong analytical skills to use data for optimizing campaigns and tracking performance.
  • Proficiency in Salesforce, project management tools, and marketing platforms like Marketo and Looker.
  • Exceptional project management skills, managing multiple priorities on time and within budget.
  • Align with North America Regional Sales Directors and sales teams to develop marketing strategies and plans.
  • Manage end-to-end event logistics including venue selection, vendor management, and post-event reporting.
  • Partner with ABM to create high-touch experiences such as events and campaigns for strategic accounts.
  • Monitor marketing targets and key metrics, adapting plans to ensure objectives are met.
  • Continuously refine marketing programs to boost engagement and pipeline growth.
  • Collaborate with cross-functional teams including PR, digital marketing, and analytics.

Project ManagementData AnalysisSalesforceData visualizationMarketing

Posted 4 days ago
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