Senior Marketing Manager, Campaigns Operations

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Requirements:

• 8+ years of relevant work experience in marketing with B2B technology companies.
• Hands-on knowledge of Marketo, Asana, and intent platforms such as 6Sense.
• Advanced Excel skills, along with strong experience in Salesforce, Tableau, or other marketing analytics tools.
• Strong writing and proofreading skills.
• B.S. or B.A. required.

Responsibilities:

• Lead a specialized team of marketing professionals.
• Establish a campaign management process to ensure adherence to marketing standards regarding objectives, research, budget, and timing.
• Create and maintain a cross-functional AMS campaign calendar along with email assets for Growth Marketing nurture campaigns.
• Project manage always-on marketing campaigns, nurtures, and landing pages, including quarterly creative updates and ongoing optimization projects.
• Oversee budget management and demand generation support for growth marketing projects.
• Partner with marketing services team leads for Asana processes and metrics alignment.
• Work with marketing operations for digital campaign performance, ROI, and alignment. Track team OKRs.