Sr. Lifecycle Email Marketing Specialist

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Requirements:

• Bachelor’s degree related to business or marketing.
• 1-2 years of hands-on experience in email marketing, especially transactional or lifecycle emails.
• Experience in creating and executing marketing campaigns that enhance customer engagement.
• Experience in collaborating with teams such as product, engineering, and QA.
• Strong technical skills in developing emails and solving complex issues.
• Strong analytical skills for analyzing data and assessing AB test metrics.
• Proven ability to take feedback and learn quickly.

Responsibilities:

• Own and enhance Lucid’s transactional emails to improve customer success.
• Ensure reliable delivery of emails to facilitate customer work within Lucid's product suite.
• Become an expert on customer motivations and needs related to transactional emails.
• Use strong interpersonal skills to build effective relationships across Engineering, Marketing, UX, and Product teams.
• Run AB/multivariate tests to measure and optimize email effectiveness using data analysis.
• Plan and prioritize work across projects and communicate priorities to stakeholders.