Marketing Specialist | Content Creator

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Requirements:

• Proven experience in digital marketing or content creation, with 1-3 years in a related role.
• Strong writing, editing, and storytelling skills.
• Experience producing professional content such as articles, white papers, and blog posts.
• Ability to create engaging social media posts as a ghostwriter.
• In-depth knowledge of social media algorithms and content development.
• Understanding of SEO best practices and analytics tools like Google Analytics.
• Familiarity with marketing platforms like Google Ads and HubSpot.
• Understanding of email marketing platforms and workflows.
• Attention to detail and ability to manage multiple projects.
• Comfortable working in a team and taking direction from a Marketing Manager.
• English at a C1+ level or higher.

Responsibilities:

• Write and edit engaging blog posts, LinkedIn articles, and high-value content.
• Act as a ghostwriter for social media posts on platforms like LinkedIn and Twitter.
• Develop social media content to maximize engagement and visibility.
• Research industry trends and target audiences to create relevant content.
• Collaborate with the Marketing Manager on content strategy.
• Implement SEO best practices in written content.
• Work with the design team for visual assets.
• Publish and monitor content across channels, analyzing performance data.
• Assist in executing integrated marketing campaigns.
• Support email marketing efforts and optimize paid media campaigns.
• Provide support in planning and promoting events.
• Collect and report on key metrics for campaign performance.
• Develop strategies for increasing social media engagement.
• Ensure alignment with brand guidelines.