B2B Paid Media Analyst

View full description

Requirements:

• Degree in Marketing, Communications, Business, or a related field.
• Proficiency in paid social, paid search and display ads, Canva, CRM tools (HubSpot and Salesforce), Tableau, and Google Workspace.
• Experience in paid media and digital marketing with a strong cultural understanding.
• Proficiency in English is mandatory.
• Experience in managing cross-platform campaigns and working with international teams is highly desirable.

Responsibilities:

• Lead end-to-end Paid Media campaigns and growth initiatives.
• Optimize paid campaigns across all channels.
• Update and maintain reports on paid media performance.
• Analyze and support new initiative launches using CRM strategies.
• Propose creative strategies for campaign content.
• Monitor and analyze campaign performance.
• Manage operational aspects of agency relationships.
• Participate in weekly meetings with internal teams.