Marketing Copywriter

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Requirements:

• At least 5 years of copywriting experience, ideally in direct response.
• Ability to use narrative techniques to persuade and connect.
• Understanding of performance metrics analysis, including open rates and conversions.
• Experience in capturing brand voice and incorporating keywords effectively.
• Capability to manage deadlines and thrive in fast-paced environments.
• Familiarity with HubSpot and Google Analytics is a bonus.

Responsibilities:

• Write high-converting email campaigns and engaging newsletters.
• Develop and optimize automated email sequences to nurture leads.
• Support marketing efforts for the Get Scalable Live event.
• Collaborate with teams for timely communications to members.
• Test and refine copy based on performance metrics.
• Conduct audience and market research.
• Assist with additional content needs like video scripts and press releases.