Technical SEO Specialist

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Requirements:

• Minimum of 5 years experience in digital marketing and at least 3 years experience in SEO with a strong focus on technical SEO strategies and implementations.
• Extensive experience in SEO research and auditing tools (e.g. Google Search Console, Google Analytics, SEMrush, ahrefs, Screaming Frog, etc.).
• Practical knowledge of advanced technical SEO topics (canonicalization, hreflang, schema, indexing, etc.).
• Experience working with back-end SEO elements such as .htaccess, robots.txt, metadata, and site speed optimization to enhance website performance.
• Understanding of common web technologies (HTML/CSS, JS Libraries, PHP, Python, etc.).
• Extremely organized - effective project manager with a strong ability to prioritize tasks by level of effort and impact.
• Data-driven with experience developing and analyzing reports to drive SEO strategy and show performance of internal SEO efforts.
• Proficiency in multiple languages and experience in international SEO.
• Excellent written and verbal English.

Responsibilities:

• Implement technical SEO best practices, including website structure and code, improving site speed and performance, and ensuring mobile-friendly experiences.
• Understand and implement thorough technical SEO audits of ivisatravel.com and foreign language domains.
• Identify and execute on-page optimizations that result in improved user engagement signals, rankings, and traffic to the site.
• Build and present transparent reporting to track, report, analyze, and improve SEO performance.
• Develop a strong partnership with Webdev to ensure technical SEO best practices are being implemented.
• Perform keyword research and competitive analysis to help drive SEO strategy and priorities.
• Serve as the key SEO expert/advocate and keep up-to-date with the latest SEO trends, strategies, and algorithm changes.
• Foster a culture of curiosity and data-driven decision-making that encourages innovative approaches to SEO challenges.