Digital Coordinator

Posted 11 days agoViewed

💎 Seniority level: Junior, 1+ years of related marketing experience in digital marketing and/or advertising

📍 Location: United States

💸 Salary: 56000.0 - 70000.0 USD per year

🔍 Industry: Childhood nutrition

⏳ Experience: 1+ years of related marketing experience in digital marketing and/or advertising

🪄 Skills: Data AnalysisShopifyGoogle AnalyticsContent creationSEOReportingDigital MarketingA/B testing

BA/BS in Marketing, Advertising, Business Administration, or a related field, or equivalent professional experience.
1+ years of related marketing experience, ideally in the CPG/startup food space.
Proven ability to manage multiple projects and meet deadlines in a fast-paced environment.
Strong analytical mind, exceptional communication skills, and attention to detail.
Creativity, boldness, and readiness to experiment and learn.
Empathy for parents and caregivers.
Solid knowledge of Excel, PowerPoint, Outlook, Slack, and other platforms.
Experience with Shopify preferred.

Develop compelling, creative briefs for paid social ads, including copywriting and visual direction.
Oversee the launch and approval process for new ads with the Media Agency.
Manage whitelisting and branded content with the Influencer Team.
Collaborate to build website landing pages supporting DTC growth.
Scale the Affiliate Program by communicating brand priorities and planning promotions.
Assist with performance report preparation and optimization of website content.
Stay updated on industry trends and support various digital marketing initiatives.

Posted 11 days ago

📍 United States

🧭 Full-Time

💸 56000.0 - 70000.0 USD per year

🔍 Childhood nutrition, Consumer Packaged Goods (CPG)

BA/BS in Marketing, Advertising, Business Administration, or a related field, or equivalent years of professional experience preferred.
1+ years of related marketing experience in digital marketing and/or advertising, ideally in the CPG/startup food space.
Proven track record of managing multiple projects and priorities in a fast-paced environment.
Strong analytical mind and exceptional communication skills.
Creativity, boldness, and willingness to experiment.
Empathy for parents and caregivers.
Knowledge of Excel, PowerPoint, Outlook, Slack, and other professional platforms.
Experience with Shopify preferred, and ability to learn new technology.
Up to 10% travel required.
Genuine passion for improving childhood nutrition for a healthier planet.

Develop compelling, creative briefs for ads across products, covering copywriting and visual direction.
Curate ad examples from competitors to inspire direction.
Oversee ad launch and approval processes with the Media Agency.
Work with the Influencer Team on whitelisting and branded content.
Collaborate with designers on website landing pages for growth initiatives.
Assist in scaling the Affiliate Program by communicating brand priorities.
Contribute to brainstorming sessions and Go-To-Market meetings.
Prepare performance reports summarizing key insights.
Optimize website content for AI-driven search.
Stay updated on industry trends and technologies.

Project ManagementAdobe Creative SuiteData AnalysisGraphic DesignShopifyContent creationSEOReportingDigital Marketing

Posted 11 days ago

🔧 Requirements