Product Marketing Manager - B2B

Posted 25 days agoViewed

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💎 Seniority level: Manager, 5-7 years

📍 Location: California, New York, Washington, Colorado, Texas, North Carolina

💸 Salary: 110000 - 165000 USD per year

🔍 Industry: Animal healthcare

🏢 Company: Roo👥 11-50💰 $11,000,000 Series A over 2 years agoHospital Veterinary Health Care

⏳ Experience: 5-7 years

🪄 Skills: LeadershipData AnalysisPeople ManagementCross-functional Team LeadershipCommunication SkillsAnalytical SkillsCollaborationProblem SolvingAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communicationMultitasking

Requirements:

5-7 years of B2B marketing experience, ideally in marketplaces or healthcare.
Ability to assess competing priorities with a strategic mindset.
Proactive execution skills to anticipate and drive results.
Experience in creating impactful sales enablement tools.
Analytical skills to inform decision-making and measure performance.
Exceptional communication skills for varied audiences.
Collaboration and leadership in cross-functional environments.
Adaptability to navigate a fast-evolving organization.

Responsibilities:

Build a scalable, tailored B2B product marketing framework.
Create positioning and messaging for Roo's innovation in veterinary care.
Equip account management teams with tools and strategies.
Conduct customer research on operational dynamics.
Prioritize customer needs and focus on high-impact initiatives.
Develop go-to-market strategies for hospital-focused products.
Design resources and training for account managers.
Establish metrics for evaluating marketing campaigns.
Collaborate across teams to advocate for veterinary hospitals.

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