Senior Digital Marketing Associate

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Requirements:

• 5+ years in senior digital marketing roles, focusing on paid advertising and content strategy.
• Hands-on experience with Facebook Ads, YouTube Ads, and TikTok.
• Demonstrated success in executing SEO and content marketing initiatives.
• Excellent written and verbal communication skills.
• Strong analytical skills and experience using analytics tools.
• Experience supporting sales teams is a plus.

Responsibilities:

• Develop and implement digital marketing strategies to achieve quarterly and annual objectives.
• Oversee Facebook Ads, YouTube Ads, and TikTok campaigns to improve performance.
• Lead SEO initiatives and content development to enhance organic traffic.
• Create and manage lead magnets to capture high-quality leads.
• Coordinate campaigns across social media, paid ads, and content channels.
• Leverage data insights for campaign effectiveness and continuous improvement.
• Oversee marketing team and mentor junior staff.