Digital Product Analyst (100% Remote, Anywhere in USA)

View full description

Requirements:

• 3+ years of experience in digital marketing analytics within a digital advertising/marketing/media company.
• Strong background in analytics and understanding of Statistical Significance and data modeling.
• BA/BS in Mathematics, Statistics, Finance, Marketing, Economics, or related field; MBA is a plus.
• Intermediate to advanced knowledge in BI tools, such as Tableau.
• Strong verbal and written communication skills for clear reporting.
• Complex problem-solving skills with a solutions-oriented mindset.
• Intermediate to advanced knowledge of Excel for data manipulation.
• Intermediate to advanced knowledge of SQL and querying relational databases.

Responsibilities:

• Strategize with the team for business understanding and goal achievement.
• Ingest and aggregate performance data to build models and insights.
• Analyze digital marketing data for growth and performance improvement.
• Use statistical methods and data visualization for business cases.
• Share insights and recommendations for measurable business impact.
• Partner with teams for decision-making on ad placements and KPI improvements.
• Collaborate with Data Engineering for better data access and accuracy.
• Adapt quickly to changing project priorities and business needs.
• Build working relationships for alignment in strategy and vision.