Head of Marketing (Remote US or Seattle Based)

View full description

Requirements:

• Bachelor's degree in Marketing, Business, or related field; MBA preferred.
• 8+ years of marketing experience, including 3+ years in a leadership role.
• Experience in brand building and storytelling within DTC or e-commerce.
• Strong leadership and team management skills with internal and agency experience.
• Exceptional storytelling and communication skills.
• Strong understanding of digital marketing channels.
• Proven ability to develop and execute effective creative briefs.
• Excellent analytical skills and a data-driven mindset.
• Passion for Crowd Cow brand and mission.
• Experience in the food industry is a plus.

Responsibilities:

• Owns full Marketing P&L to drive profitable growth.
• Develops integrated marketing strategy, media mix, and budget to meet business objectives.
• Leads and inspires a high-performing marketing team, fostering collaboration and accountability.
• Oversees all brand marketing functions including strategy, content, and creative development.
• Manages external marketing agencies and maintains the marketing calendar.
• Develops compelling creative briefs and champions the stories of partner farms and ranches.
• Stays updated on industry best practices and emerging marketing technologies.