Senior Digital Marketing Associate

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Requirements:

• 7-10 years in senior digital marketing roles with a focus on paid advertising and content strategy.
• Hands-on experience with Facebook Ads, YouTube Ads, and TikTok.
• Demonstrated success in executing SEO and content marketing initiatives.
• Excellent written and verbal communication skills.
• Strong data-driven mindset with experience using analytics tools.
• Experience supporting sales teams is a plus but not a mandatory requirement.

Responsibilities:

• Develop and implement digital marketing strategies to achieve quarterly and annual objectives.
• Oversee Facebook Ads, YouTube Ads, and TikTok campaigns to optimize performance.
• Lead SEO initiatives and content development efforts.
• Create and manage lead magnets for lead generation.
• Coordinate omni-channel campaigns integrating social media, paid ads, and content.
• Leverage data insights for performance analytics and reporting.
• Mentor junior staff and collaborate with the sales team.