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Lead Product Marketing Manager

Posted 2024-11-21

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πŸ’Ž Seniority level: Lead, 8+ years

πŸ“ Location: North America

πŸ” Industry: B2B SaaS and revenue technology

⏳ Experience: 8+ years

πŸͺ„ Skills: LeadershipProject ManagementBusiness DevelopmentData AnalysisProduct ManagementCross-functional Team LeadershipStrategyBusiness developmentData analysisCommunication SkillsAnalytical SkillsCollaborationAttention to detailOrganizational skillsPresentation skillsWritten communication

Requirements:
  • 8+ years of experience
  • 5+ years of experience at a high-growth b2b SaaS company
  • Industry experience in rev tech is a huge plus
  • Experience with sales or marketing personas is a plus
  • Strong product strategy chops - experience leveraging customer insights to make informed recommendations that shape product direction
  • Ability to deliver actionable data-driven recommendations
  • Deep customer-centricity - appreciation for customer insights with experience running research efforts and delivering actionable recommendations
  • Experience running complex integrated GTM motions partnering well across marketing and sales teams
  • Excellent storytelling, communication, and presentation skills
  • Strong cross-functional collaboration - great at working across many teams
  • Bias toward action. Strong ability to get things done and move things forward
Responsibilities:
  • Shape Apollo's product strategy as we expand our offering to new personas
  • Conduct competitive benchmarking and industry analysis
  • Gather customer insights, partnering closely with research
  • Build out Apollo's core personas
  • Work hand in hand with product to shape and build out the roadmap
  • Test new early offerings with beta customers
  • Launch product and run GTM campaigns
  • Enable Sales and GTM teams
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