Executive Director, Marketing

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Requirements:

• Bachelor’s degree (or its international equivalent) in business, scientific or healthcare discipline.
• Minimum of 20 years of experience in a strong marketing role.
• 10 years or more in the CRO/Biotech or Pharmaceutical industry.
• Experience working in life sciences is required.
• Strong understanding of CRO services and customers.
• Strategic thinker with a track record of marketing success.

Responsibilities:

• Work with business leaders to establish the marketing strategy for the Precision for Medicine, Clinical Solutions Team.
• Lead development of an annual marketing plan and manage implementation of tactics, timelines and budgets.
• Develop and execute project plans for all aspects of the marketing plan including targeted lead generation campaigns.
• Create and manage an annual marketing roadmap.
• Collaborate on brand positioning and company messaging.
• Work closely with business development teams to support sales objectives.
• Analyze marketing/sales data to optimize campaign outcomes.