Senior Marketing Manager, Korea

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Requirements:

• 6 - 8 years of experience in business marketing.
• Demand generation experience at enterprise software companies preferred.
• Experience developing customer success stories, case studies, and marketing content with agency partners or in-house teams.
• Experience leading offline marketing executions such as event marketing and local media planning.
• Experience localizing marketing programs at global brands is preferred.
• Proficiency in Salesforce reporting, dashboard creation, and Excel data analysis.
• Clear understanding of the Korean B2B marketing landscape and tactics.
• Fluent in Korean and English; Vietnamese fluency is highly regarded.

Responsibilities:

• Korea B2B Marketing goal setting, KPI alignment with sales organizations, and progress tracking.
• Own annual country B2B marketing calendar and manage the country budget to achieve B2B marketing objectives like pipeline generation.
• Lead local B2B marketing planning, executions, and measurement such as events, webinars, and lead generation campaigns.
• Create local content to enhance Udemy’s brand positioning in the market.
• Distill local insights to inform global marketing campaigns and product roll-outs.