Channel & Content Manager

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Requirements:

• Established marketing experience with several years planning and executing omni-channel media.
• Extensive experience translating brand strategy into media approaches.
• Deep knowledge of media channels and current industry trends.
• Experience in complex, large, or global organizations.
• Exceptional communication and interpersonal skills.
• Entrepreneurial spirit with the ability to work through ambiguity and improve processes.

Responsibilities:

• YouTube Channel Management: Organize and categorize content effectively with stakeholders to align with audience and brand objectives.
• Scheduling and Publishing: Oversee daily scheduling of YouTube content, manage adjustments based on performance insights.
• Performance Monitoring and Analysis: Track key channel metrics and provide insights for optimization.
• Reporting and Insights: Develop reports for clients and communicate performance trends.
• Best Practices and POV Development: Advise on content placement based on platform strengths.
• File Management and Uploading: Ensure content accuracy and accessibility across platforms.
• Content Quality Assurance: Ensure content meets brand standards and is optimized.
• Content Optimization and SEO: Implement SEO best practices to improve visibility.
• Content Strategy Development: Assist in developing tailored content strategies for different audiences.