Head of Product Marketing

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Requirements:

• Bachelor’s degree in marketing, Business Administration, or a related field; MBA preferred.
• At least 7 years of product marketing experience within the B2B SaaS industry, focusing on the European and/or US markets.
• Proven success in developing and executing marketing strategies, with a strong strategic mindset.
• Analytical skills with proficiency in using data tools to inform decisions.
• Excellent verbal and written communication skills.
• Strong leadership capabilities with experience in building high-performing teams.
• Collaborative mindset to work effectively with cross-functional teams.
• Familiarity with marketing automation platforms, CRM systems, and data analytics tools.
• International experience in managing product marketing across multiple countries.
• Creative thinking for innovative campaign development.
• Strong project management skills.

Responsibilities:

• Develop product positioning and messaging that distinguishes solutions in the market.
• Lead go-to-market strategy for new products and features, collaborating with various teams.
• Conduct market research and analysis to gather customer insights and monitor trends.
• Create sales enablement materials and marketing content to support product adoption.
• Oversee product launches and manage integrated marketing campaigns to optimize impact.
• Ensure branding aligns with overall strategy and position the company as an industry leader.