Performance Marketing Paid Media Manager - Join Our Talent Network

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Requirements:

• At least 3 years of experience in a digital agency setting, focusing on performance-driven paid media.
• Familiarity with Google Ads, Google Analytics, and Meta including in-platform experience.
• Excellent communication, presentation, and interpersonal skills.
• Proficiency in Google Suite products (Sheets, Docs, Slides).
• Deep understanding of marketing KPIs such as ROI, ROAS, CTR, and CPM.
• Experience with budgeting and performance reporting.
• Ability to coordinate and work with technical marketers.
• Strong presentation skills with confidence in managing client relations.
• Familiarity with Agile project management and Asana is a plus.
• Willingness to learn about generative AI technologies.

Responsibilities:

• Build and manage paid media campaigns across various platforms with a focus on maximizing reach and ROI.
• Work closely with the Media Director to implement media strategies and manage campaign details.
• Guide media analysts through daily tasks and troubleshoot any issues in campaign execution.
• Analyze performance data to identify trends and create visualizations to communicate insights to clients.
• Collaborate with colleagues and clients to align campaign objectives and address challenges.
• Stay engaged with industry trends and best practices to continuously improve campaign effectiveness.