SEO Specialist (CA Digital Marketing Company, Home-based Work Setup)

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Requirements:

• 2 years marketing experience, preferably in a B2B marketing role.
• Post-secondary degree or equivalent preferred.
• Solid experience with WordPress.
• Strong written and verbal communication skills.
• Experience with SEO and PPC tools.
• Ability to work autonomously and collaboratively.
• Some experience with design tools like Photoshop and Canva preferred.

Responsibilities:

• Execute project tasks according to timelines and priorities.
• Help manage and develop relationships with stakeholders and client representatives.
• Prepare performance reports and analyze campaigns and website performance using marketing tools.
• Optimize website content to improve search engine visibility and ranking.
• Implement on-page and off-page SEO strategies.
• Conduct keyword research.
• Collaborate with team members to enhance website optimization.
• Provide recommendations to business owners on SEO improvements.