Senior Marketing Operations Manager

Posted 2024-11-07

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💎 Seniority level: Manager, 5-10 years

📍 Location: United States, Brazil

🔍 Industry: Software for government affairs professionals

🏢 Company: Quorum

🗣️ Languages: English

⏳ Experience: 5-10 years

🪄 Skills: LeadershipData AnalysisSalesforceGoogle AnalyticsCross-functional Team LeadershipData analysisGoCommunication SkillsAnalytical SkillsCollaborationMicrosoft Excel

Requirements:

5-10 years of experience in B2B demand generation or similar roles.
Proficient in marketing automation platforms like Marketo and Salesforce.
Strong problem-solving skills to address complex technical issues.
Experienced in building systems that help achieve goals.
Reliable in completing projects on schedule.
Ability to analyze quantitative data and derive actionable insights.
Familiarity with website analytics (Google Analytics) and ABM software (Demandbase).

Responsibilities:

Increase the number of meetings scheduled and warm leads handed to sales by optimizing marketing processes.
Improve marketing attribution models and enhance lead scoring.
Collaborate with demand generation team to optimize workflows and campaign objectives.
Manage data in Salesforce and its integration with Marketing Automation Platforms.
Identify areas for improvement in the Martech stack.

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