Email and SMS Marketing Strategist

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Requirements:

• Proficiency with Klaviyo, Mailchimp, ActiveCampaign, or similar tools for setting up and optimizing workflows.
• Strong organizational skills to manage multiple projects.
• Excellent communication skills with the ability to incorporate feedback.
• Ability to work under pressure and meet deadlines.
• Experience with typography and layout design.
• Exceptional project management skills to juggle campaigns and deadlines.
• Strong analytical skills to interpret data and optimize strategies.
• Experience in audience segmentation.
• Bachelor’s in marketing, business or a related field.

Responsibilities:

• Lead the engagement and retention marketing efforts for online brands.
• Develop and execute strategies that consistently engage, convert, and retain customers.
• Focus on strategic elements, automation, and behavioral targeting.
• Coordinate with other teams for design tasks.