Performance Marketing Strategist - Remote

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Requirements:

• 4 years of experience in a similar role managing large-scale paid acquisition campaigns hands-on.
• Expertise in platforms such as Google Ads, TikTok, Meta, and Snapchat, with a specific focus on Google Ads.
• Outstanding Excel skills, including pivot tables and VLOOKUP.
• Strong analytical skills with the ability to interpret large datasets.
• Experience with running large-scale paid online campaigns.
• High-level English proficiency.
• Excellent organizational skills and ability to manage multiple projects.
• Proactive, detail-oriented, and able to work autonomously.
• Previous experience with dashboarding, social media advertising, and copywriting is valuable.

Responsibilities:

• Develop, manage, and optimize large-scale paid acquisition campaigns across platforms such as Google Ads, TikTok, Meta, and Snapchat.
• Ideate and launch new campaigns to drive growth across all brands.
• Manage Google Tag Manager, conversion tracking, and GA4.
• Conduct in-depth reporting on campaign performance.
• Collaborate with cross-functional teams to align strategies with business goals.
• Perform extensive A/B testing to optimize performance.
• Stay updated on digital marketing trends and best practices.