Growth Marketing Specialist

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Requirements:

• 3+ years working in B2B growth marketing or paid media management with experience in end-to-end campaign processes.
• Extensive experience managing campaigns on key paid media platforms like Google Ads and LinkedIn Ads.
• Ability to make data-led decisions and utilize analytics tools to measure ROI and track KPIs.
• Experience with project management tools like Asana.
• Familiarity with CRM and marketing automation technologies such as Hubspot and Salesforce.
• Strong collaboration skills with cross-functional teams.
• Ability to adapt quickly in fast-paced environments.

Responsibilities:

• Partner with Head of Growth Marketing on digital marketing initiatives including paid advertising and email marketing.
• Design and execute growth-focused paid media strategies across digital channels.
• Drive paid media recommendations based on demand and efficiency goals.
• Assist in managing alternative paid channels such as affiliate partnerships and events.
• Measure and report the impact of projects and collaborate to scale efficient levers.