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Manager, Marketing Analytics

Posted 2024-11-07

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πŸ’Ž Seniority level: Manager

πŸ“ Location: Canada, US

πŸ” Industry: Digital security

πŸͺ„ Skills: LeadershipProject ManagementData AnalysisPeople ManagementGoogle AnalyticsJiraCross-functional Team LeadershipStrategyData analysisGoCommunication SkillsAnalytical SkillsCollaborationMicrosoft Excel

Requirements:
  • Strong analytical skills to interpret marketing data.
  • Proficient project management skills.
  • Strategic thinking capability.
  • Ability to empower and lead a team.
  • Experience in analytics and collaboration with marketing teams.
Responsibilities:
  • Lead a team of analysts focused on understanding lead generation drivers.
  • Evaluate the efficiency and efficacy of different marketing channels.
  • Optimize website and marketing touchpoints through A/B testing.
  • Generate actionable insights to enhance user experience.
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