Influencer Marketing Coordinator

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Requirements:

• Ability to work US hours (EST time zone) is required.
• Excellent written and verbal English communication.
• Direct experience using influencer and social media management tools (Grin, Sprout).
• Understanding of influencer marketing strategies, platforms, and metrics.
• Strong copywriting, email, and organizational skills.
• Ability to partner well and work as a team in a fast-paced environment.
• Ability to multi-task and prioritize tasks effectively.
• Experience with Microsoft Office – Outlook, Excel, Word, PowerPoint.
• Desire to learn new software and skills.

Responsibilities:

• Complete outreach and onboarding of influencers for campaigns and collaborations.
• Achieve quarterly based KPI’s related to influencer partnership quantities and testing goals.
• Track influencer costs, orders, and agreements against budgets and SOPs.
• Act as the main point of contact for influencers during campaign execution.
• Strategize and create influencer agreements based on collaboration costs.
• Maintain a database of influencers, collaboration history, and performance data.
• Create campaign briefs that include brand messaging and key deliverables.
• Collect and track influencer-generated content for approval and repurposing.
• Generate ideas for influencer collaborations and content.
• Collaborate with creative team members for asset creation.
• Handle orders, track values, and resolve order issues.