Product Marketing Manager, Partnerships

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Requirements:

• 5+ years of product marketing experience in B2B software and API products.
• Demonstrated ability to market technical platforms.
• Skilled at crafting narratives that communicate the value of product integrations.
• Experience collaborating with partner marketing teams or channel marketing initiatives.
• Strong analytical skills to analyze customer data to identify target segments and drive revenue impact.
• Excel at cross-functional collaboration, aligning product and partner marketing strategies.

Responsibilities:

• Own the product marketing strategy for partner launches and initiatives.
• Develop compelling product positioning and messaging that highlights partner integrations' value.
• Create product-focused content for partner marketing campaigns, including solution briefs and customer case studies.
• Serve as the product marketing subject matter expert for partner initiatives.
• Collaborate with product management to incorporate partner-related insights into product planning.
• Support the partner marketing team in go-to-market activities for joint solutions.