Growth Marketing Specialist (maternity cover - fully remote)

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Requirements:

• 2+ years of business experience in B2B Marketing, ideally in the SaaS sector.
• Experience with HubSpot marketing automation and campaigns.
• Ability to combine analytical skills with creativity and storytelling.
• Experience in Retail & Logistics is preferred.
• Digital marketing experience in Google Ads and Paid LinkedIn.
• Familiarity with project management tools like Asana.
• Content creation skills using tools like Canva.
• Core traits: organized, analytical, professional, optimistic, flexible, self-starter, people-oriented.

Responsibilities:

• Deliver campaigns to drive demand and leads with new prospective clients.
• Plan and promote ZigZag attendance and sponsorship of events and webinars.
• Build digital marketing capability to drive demand in line with MQL and client acquisition targets.
• Run digital campaigns and build creative assets.
• Utilize HubSpot features for campaign execution and performance measurement.
• Create assets to engage retailer and logistics decision-makers.
• Deliver nurture campaigns and newsletters to drive demand.