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Senior Director, Consumer Retention

Posted 2024-10-23

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💎 Seniority level: Senior, 8+ years

📍 Location: USA

🔍 Industry: Online learning and education technology

🏢 Company: Varsity Tutors

🗣️ Languages: English

⏳ Experience: 8+ years

🪄 Skills: LeadershipProject ManagementData AnalysisPeople ManagementProduct ManagementProject CoordinationCross-functional Team LeadershipOperations ManagementStrategyData analysisCommunication SkillsAnalytical SkillsCollaborationMicrosoft ExcelProblem Solving

Requirements:
  • Bachelor-level degree required, Master's preferred.
  • 8+ years of progressive experience in high-volume customer service/success operations.
  • Strong leadership qualities and experience in creating effective retention processes.
  • Ability to manage multiple work streams in a matrixed organization.
  • Outcome-oriented and collaborative in achieving goals.
  • Proficient in using CRM and sales enablement tools, Google Suite, and web-based presentation tools.
  • Excellent verbal and written communication skills.
  • Strong analytical skills and data-driven decision-maker.
  • Customer relations skills and high emotional intelligence.
  • Deep understanding of customer needs and acquisition marketing best practices.
  • Experience with Zendesk and other retention tools/CRMs preferred.
Responsibilities:
  • Lead, mentor, and develop a high-performing customer retention team, fostering a culture of excellence.
  • Drive customer renewals and execute retention goals through effective support and sales strategies.
  • Identify key drivers of customer churn and implement effective interventions.
  • Use the CRM to track customer-related activities and resolve critical issues.
  • Work closely with product, marketing, sales, and customer support to ensure a cohesive customer experience.
  • Oversee the development of communication plans to engage and retain customers.
  • Utilize data analytics to gain insights into customer behavior and preferences.
  • Establish and monitor KPIs to measure the effectiveness of retention initiatives.
  • Develop actionable plans to improve customer satisfaction and loyalty.
  • Formulate comprehensive customer retention strategies that align with business goals.
  • Stay current with industry trends and drive continuous improvement in retention strategies.
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