Senior Digital Marketing Specialist Vietnam

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Requirements:

• A minimum of 5 years' proven experience in digital marketing.
• B2B marketing background.
• Solid understanding of SEO, SEM, and website analytics tools.
• Up-to-date knowledge of industry trends and social media best practices.
• Fluency in spoken and written English.
• Strong project management skills.
• Excellent communication and organizational skills.
• Self-motivated and proactive with minimal supervision.
• Previous remote work experience preferred.

Responsibilities:

• Execute strategic digital marketing campaigns, integrating SEO, SEM, and impactful English copywriting.
• Independently manage SEO and paid media operations including keyword research, technical SEO audits, and performance analysis.
• Collect and analyze campaign data to monitor performance and engagement.
• Utilize email marketing tools to optimize leads and assist Business Development.
• Monitor competitors' social media and recommend enhancements based on emerging trends.
• Support the Marketing team while advancing skills in the digital landscape.