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Senior Specialist, Client Partnerships - Consumer Product Goods

Posted 2024-10-21

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💎 Seniority level: Senior, 8+ years

📍 Location: United States

🔍 Industry: TV/Video advertising technology

🏢 Company: VDX.tv (aka Exponential Interactive)

⏳ Experience: 8+ years

🪄 Skills: LeadershipBusiness DevelopmentData AnalysisPeople ManagementCross-functional Team LeadershipStrategyBusiness developmentData analysisCommunication SkillsAnalytical SkillsCollaboration

Requirements:
  • 8+ years of marketing strategy experience.
  • Sales background or demonstrated aptitude for sales skills preferred.
  • Proven track record in new business development within the CPG sector.
  • Ability to cultivate and maintain relationships with marketing leaders.
  • Agency experience leading relationships with senior marketers.
  • Brand marketing experience managing and strategizing campaigns.
  • Ability to discuss marketing strategy with senior marketing leaders.
  • Strong relationship building capabilities with key marketing decision makers.
  • Strong understanding of marketing industry trends and technologies.
  • Strong knowledge of leveraging brand marketing to drive impact.
  • Strong work ethic and desire to improve.
  • Self-motivated and comfortable working independently and as part of a team.
  • Problem solver and team player.
Responsibilities:
  • Act as primary client-facing lead for all prospective and current CPG companies.
  • Generate activity and revenue to promote growth within the CPG sector.
  • Map out the CPG landscape and prioritize outreach strategies to connect with marketing leaders.
  • Set up meetings and have strategic discussions with marketing leaders at CPG companies.
  • Prepare for meetings by researching each company, their marketing strategy, and challenges.
  • Educate marketing leaders on unique CPG solutions.
  • Establish long-term relationships to become a valued strategic partner.
  • Provide campaign strategy consultation and analysis.
  • Listen to customer challenges and curate creative solutions.
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