TikTok Shop Live Shopping Specialist

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Requirements:

• Proven experience in live-stream hosting, social media marketing, or influencer collaborations.
• Strong knowledge of TikTok's algorithm and user behaviors.
• Ability to effectively articulate product value and convert viewers into buyers.
• Data-driven mindset with experience in analyzing key performance indicators.
• Familiarity with live streaming equipment, software, and TikTok’s e-commerce features.
• Experience working with brands or influencer agencies is a plus.
• Bachelor’s degree in Marketing or a quantitative field; advanced degree is a plus.
• Comfort in fast-paced, high-growth environments with good critical thinking and communication skills.

Responsibilities:

• Host TikTok Live Shopping events, presenting and demonstrating products to engage the audience.
• Drive sales by communicating product features and answering viewer questions.
• Plan livestream content with marketing and product teams, including scripting and promotional messaging.
• Stay updated on TikTok trends to create compelling live shopping experiences.
• Analyze performance metrics like viewer engagement and conversion rates to optimize future events.
• Collaborate with TikTok creators to enhance reach and engagement.
• Interact with the audience to gather feedback and adapt content for a better experience.