Director of Non-Commercial Sales

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Requirements:

• Bachelor’s degree, or equivalent experience.
• 10+ years of proven success in foodservice sales, non-commercial key account, and distribution management; dispensed beverage sales are a plus.
• Demonstrated proficiency in complex national sales, high-pressure negotiations, and contracts.
• Strong interpersonal, verbal, and written communication skills.
• Mastery of organization, presentation, and planning skills.
• Proven track record of consistently achieving annual sales objectives.
• Demonstrated experience thriving in a fast-growing business environment.
• Entrepreneurial mindset and adept problem-solving skills.
• Proven ability to achieve results through influence without direct management responsibility.
• Proficient in use of Microsoft Office Suite and CRM (preferably Salesforce).
• Ability to travel 30-40% of the time.

Responsibilities:

• Develops and implements SMART insights-led channel, segment, and key account strategies to accelerate profitable revenue, volume, distribution, and share growth in priority Non-Commercial segments.
• Clearly articulates and directs the Non-Commercial strategy, plans, and look of success across the Foodservice organization.
• Cultivates strong relationships with key customers across all functional areas, collaborating on joint planning, and implements national plans with Regional Sales Managers.
• Negotiates performance-based customer agreements that foster long-term partnership growth.
• Collaborates with marketing to develop sell-in presentations and turn-key tools for national as well as local program sell-in.
• Trains and equips the regional sales team to effectively manage and grow the non-commercial operator base.
• Develops and manages a robust Salesforce CRM pipeline for national opportunities.
• Proactively identifies bid timing and completes submissions with GPO’s, C&U’s, Schools, Cruise-lines, Military, etc. in Salesforce.
• Facilitates RFP submissions, negotiates contracts, and facilitates set-ups.
• Conducts impactful sales presentations and product demonstrations to secure new business.
• Leads objective-driven customer and internal meetings with clear agendas and comprehensive post-meeting recaps.
• Completes timely and complete customer follow-ups, assigned projects, and deliverables.
• Implements pricing actions with all customers and distributors, manages travel & entertainment expenses within assigned budget, provides timely, accurate sales forecasts and reporting.