- Manage and grow a portfolio of SMB clients through effective account management.
- Build strong client relationships through regular communication and proactive support.
- Own campaign trafficking, activation, and optimization within the MediaGo DSP, including pixel and S2S post-back implementation.
- Monitor and optimize campaign performance daily by adjusting bids, targeting, creatives, and pacing to achieve client KPIs.
- Troubleshoot creative disapprovals and technical issues to support smooth campaign delivery and consistent ad spending.
- Assist with campaign briefings, status calls, and performance reporting.
- Collaborate with Sales, Product, Algorithm, and Analytics teams on campaign execution and client satisfaction.
- Conduct market research to identify industry trends and support account growth opportunities.
- Stay current on AdTech trends, platform updates, and best practices.
Account Management