Sr. Manager, Professional Trade Marketing

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Requirements:

• Bachelor’s degree in Marketing, Business, English, Communications, or a related field preferred.
• Minimum 5 years of professional downstream marketing experience with products or treatments sold by physicians.
• Experience working with Dermatologists and/or Estheticians is required.
• Proven experience executing marketing campaigns and leading the creative development process.
• Excellent written, communication, and interpersonal skills.
• Experience managing a budget and invoicing, along with visual merchandising and social media content.
• Strong organizational skills and ability to manage multiple projects.

Responsibilities:

• Lead the strategy and development of digital and printed materials to increase brand awareness at all touchpoints of a patient/client journey.
• Develop and promote marketing materials for sell-through sales and a new Provider Loyalty program.
• Create digital assets for brand campaigns and national awareness campaigns.
• Support the development of patient/client education and marketing materials for product launches.
• Lead practice marketing communications to increase Provider use of Nutrafol marketing assets.
• Manage creative development processes and ensure consistent product messaging.
• Collaborate with sales teams to enhance B2B2C marketing materials.