Principal Product Manager, Revenue (MARVEL SNAP)

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Requirements:

• Proven product ownership (PO) experience on one or more successful, free-to-play games as a service
• Robust experience as a product manager with responsibility for a high-performing, free-to-play game economy and its monetization
• Excellent proficiency with hands-on monetization analysis via spreadsheets, data analytics tools and data visualization
• A strong educational background in an analytical discipline such as Economics, Business, Statistics, Mathematics, Engineering, Data Science, Data Analytics or Finance
• The outstanding communication and collaboration skills needed to lead cross-functional development teams in a remote work environment

Responsibilities:

• Identify and prioritize monetization opportunities, building out a strategic roadmap for the team to execute against
• Create models and frameworks to continuously improve decision making around monetization efforts
• Report on monetization performance to leadership, stakeholders and the broader Marvel Snap team
• Work with the Product team to constantly update pricing and value for all existing in-game purchases based on performance
• Improve the player experience throughout the purchasing funnel to drive improvements to conversion and revenue per purchaser
• Identify fresh and compelling new ways to monetize existing content
• Develop new types of high-value content and experiences that players are will to pay for
• Identify new ways to use personalization, targeting, segmentation and other tools to provide customized shopping experiences for players
• Work closely with the product, design, marketing, analytics and data science teams to align monetization strategies with the overall goals for Marvel Snap
• Partner with the development team to experiment freely, iterate rapidly and regularly ship impactful improvements
• Use analytics to understand the impact of all changes made to the Marvel Snap economy and shopping experience
• Leverage experimentation and personalization to understand player behaviors and purchasing drivers on a deep level
• Continuously improve monetization strategies based on both quantitative and qualitative insights