Creative Marketing Lead / Creative Marketing Manager

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Requirements:

• A strong creative vision and leadership style.
• Proven ability to translate player motivations into high-quality creative.
• Hands-on experience with graphic design, video editing, or creative production tools.
• Strong project management skills and familiarity with tools like Trello or Asana.
• Passion for understanding MARVEL SNAP and its players.
• ~3-5+ years of experience in a creative marketing or related role.

Responsibilities:

• Lead the development and execution of bold, innovative marketing campaigns including trailers, digital ads, and live-action videos.
• Build and manage a hybrid creative team of internal talent and external agencies.
• Drive the creative production process from ideation to execution, focusing on player motivations and brand goals.
• Balance hands-on contributions like graphic design or video editing with high-level creative direction.
• Collaborate with analytics and product teams to translate player insights into impactful creative.
• Develop A/B testing strategies to optimize campaign performance.
• Experiment with new ad formats and storytelling techniques.
• Champion cross-functional collaboration with various teams.