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Senior Demand Marketing Manager

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💎 Seniority level: Senior, 5-7 years

📍 Location: AR, CA, CO, FL, GA, IL, KY, MA, MI, MT, MO, NV, NJ, NY, NC, OR, PA, TX, WA, WI

💸 Salary: 171000.0 - 209000.0 USD per year

🔍 Industry: Enterprise SaaS, retail, grocery

🏢 Company: Afresh👥 51-100💰 $115,000,000 Series B over 2 years agoArtificial Intelligence (AI)LogisticsFood and BeverageMachine LearningAgricultureSupply Chain ManagementSoftware

⏳ Experience: 5-7 years

🪄 Skills: Project ManagementData AnalysisContent creationCross-functional collaboration

Requirements:
  • 5-7 years of experience managing GTM efforts (events, demand generation, content) for Enterprise SaaS.
  • Proven execution of custom ABM campaigns with resourcefulness and creativity.
  • Significant cross-functional experience across sales and marketing teams.
  • Preferred retail or grocery industry marketing experience.
  • Strong organizational, planning, and project management skills.
  • Curiosity, creativity, and ability to multitask and adapt quickly.
  • Strong analytical skills to gather and interpret data effectively.
Responsibilities:
  • Partner closely with sales to develop, execute, and analyze 1:1 marketing programs and campaign strategies.
  • Own the planning and execution of industry event sponsorships, from logistics to booth design and on-site sales coordination.
  • Collaborate with sales, marketing, and product to build content and distribution plans supporting sales enablement.
  • Track and analyze results of all marketing channels and programs to optimize ROI.
  • Manage vendor relationships, budget, and timelines effectively.
  • Incorporate customer feedback into marketing plans.
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